LANDING
PAGE DESIGN
Simplify your message, remove distractions and increase conversion with landing pages. Landing pages are effective tools for encouraging your website visitors to take specific actions.
A typical webpage contains many many page elements such as navigation, images, headers and footers, all providing the visitor with multiple options of where to click next. Often times, too many having too many options results in unpredictable user behaviour.
Laser Targeted “Call to Action”
Landing pages remove superfluous content and page and design elements, replacing those with a single, laser targeted message and call to action. When used with a specific PPC campaign you can use landing pages at any stage along your sales funnel to maximise conversion – moving your visitors from one step with specific actions to ultimately complete a desired goal.
Landing Page Uses
The following are examples of actions that can be achieved through effective landing page implementation:
- Sign up to mailing list
- Download a free e-book, or other free digital content
- Complete a form to request a call back from your sales team
- Complete a form to request a quote
Curata have recently helped successfully transition support for our Magento website and technology stack from a previous company and in the process showed exemplary communication, problem solving and professional services. Steve and Holly were at all times responsive and thoughtful about solutions to some significant issues that were inherited from the previous supplier. The ongoing […]
Hannah Jenkins - Digital Producer
Tasracing

What Could Your Business Achieve with Better Data? Enhanced eCommerce Analytics
The businesses who enjoy the most success online are those who make the effort to apply regular, iterative changes to their websites with the goal of achieving incremental improvement. This applies equally to websites that sell and those whose primary purpose is to generate leads – eCommerce websites and business websites. Iterative changes are those implemented through a structured […]

Magento 2 – Next Generation eCommerce Ready for Your Business
Magento looks set to continue its dominance as the leading eCommerce solution with the recent release of Magento 2, a completely new platform rebuilt from the ground up to service eCommerce merchants now and into the future. Magento 2 (general availability) was released on November 17, 2015 after several years in development. The company says: The […]