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Articles by Curata
What Could Your Business Achieve with Better Data? Enhanced eCommerce Analytics
The businesses who enjoy the most success online are those who make the effort to apply regular, iterative changes to their websites with the goal of achieving incremental improvement. This applies equally to websites that sell and those whose primary...
Review the Category Structure of Your Magento Store
One of the fundamental information architecture tasks in any eCommerce project is to define the structure of your product catalogue. For existing sites, a rebuild is a great opportunity to review the category structure and make improvements where possible. There...
Custom Design Vs Template Modification
When designing websites there are two main approaches that can be taken in the design phase. These are "Custom Design" and "Template Modification". Website Theme 101 A website's appearance and structure is dictated by the website "theme". A theme is collection of...
Web Style Sheet Review Process
For projects where time and budget is of the essence, we can implement a "template modification" design process. Central to this process is the creation of the style sheet. What is a Style Sheet? A style sheet is a collection of styles that dictate...
Build Phase and Content Entry
Site build and content entry is the business end of the website development process. After all of the planning and design, we now build up the site. Signing off on design is the dependency that must be met before me move onto build. In this phase we will: Build...
Attributes and Attribute Sets – Magento
Attributes are characteristics that describe a product and are the building blocks of your product catalogue and hence defining attributes and the attributes sets is one of the first steps in planning for your Magento website. Each attribute contains a value that...
Template Design Review
Template design follows on as the next major web development phase after wireframes are signed off. Typically we commence with the homepage design, based on the wireframes for the structure and style guide/stylesheets/design questionnaire for the look and feel....
Provision of Content
The content phase is when we organise and confirm the requirements for all of the words, images, videos, attachments or any other media on your website. Let's make no mistake about it - the provision of content is a BIG job. And oftentimes it's the...
Website Development Process
Our website development process is tried, tested and proven, It can be broken down into 6 main phases, Web Development Phases Requirements GatheringContent CreationStructure and Functional DesignAesthetic DesignBuild and TestGo Live Each of these phases acts as a...
What are Wireframes? – How to Review
The review and ultimate signoff of wireframes is the second milestone during a standard web project, typically coming shortly after the sitemap is confirmed. Often times we'll run the sitemap and wireframe phases in parallel. For each page template we will build,...
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