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B2B eCommerce

Sell to your business customers online.

eCommerce sales platforms are no longer the sole domain of the retail sector. Recent research suggests that B2B online sales are set to overtake B2C in the next few years. If you run a B2B business, take note!

Retail customers have become accustomed to the benefits of buying online and business customers’ expectations are now shifting towards the convenient, self-service online model. “Business buyers” are researching their purchase options online and now expect to be able to complete the transaction online immediately.

As a “business seller” there are many benefits to moving away from offline to online sales:

  • Offer a better customer experience to your business buyers who are increasingly expecting the ability to complete transactions online.
  • Instant payment processing – Offer a variety of payment options and terms, including instant payments through an online payment gateway.
  • Move away from heavy, old paper catalogues, to an online catalogue. An online catalogue can be updated in real time so that product information and pricing changes can be conveyed to customers with ease. It’s also an environmental win for responsible businesses.
  • Online platforms allow for faster integration with ERP and other business systems.
  • System scalability – As your business grows, a web based system is typically more cost effective to scale than adding people to your sales and care teams,

The reality is, it is a question of when not if eCommerce will disrupt the old offline model for B2B sales.

If you’re ready to consider how an eCommerce platform could improve your business, Curata offers workshop services to review your business goals and identify how an eCommerce platform can be implemented. Contact us today to discuss how we can help move your business into the future.


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